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Home UK Scotland

‘The Agency: Unfiltered shows influencers are normal people’

January 19, 2024
in Scotland
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The women launched the agency from Kirsten’s living room in February 2020. About 50% of their work is focused on social media for brands, while the other half is about managing influencers.

They now have 20 influencers on their books – from models to content creators – and last year doubled their turnover to £1m.

Among their clients is Glasgow-based Abbie Blyth, an influencer whose clothing brand, BLY, fell victim to an online scammer.

The business was only saved when Amy and Kirsten, 31, agreed to invest in it,” she said.

“I had literally said to my mum and dad a couple of days before that ‘that’s it, we’re done, and I just want everyone to appreciate that and don’t speak to me about it, I’m settled on my decision that BLY is over’,” Abbie said.

“I never ever thought the girls would do that. It never crossed my mind that anyone would do that. I would probably say that was my happiest moment last year.”



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Tags: agencyinfluencersnormalpeopleshowsUnfiltered

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