{"id":37022,"date":"2024-06-22T07:52:21","date_gmt":"2024-06-22T07:52:21","guid":{"rendered":"https:\/\/kede.com.br\/news\/omagh-model-goes-from-tiktok-to-dior\/"},"modified":"2024-06-22T07:52:23","modified_gmt":"2024-06-22T07:52:23","slug":"omagh-model-goes-from-tiktok-to-dior","status":"publish","type":"post","link":"https:\/\/kede.com.br\/news\/omagh-model-goes-from-tiktok-to-dior\/","title":{"rendered":"Omagh model goes from TikTok to Dior"},"content":{"rendered":"


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By\u00a0Matt Fox,\u00a0<\/span>BBC News NI<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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\"ChloéChlo\u00e9 Le Drezen<\/span><\/div>\n<\/div>\n

IMG model Alice McGrath was scouted on social media in 2021<\/figcaption><\/p>\n<\/figure>\n
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It has all the makings of a feel-good film.<\/p>\n

County Tyrone teenager Alice McGrath shares a video of herself online, in full Loreto Grammar School uniform, and is thrust into the world of couture, campaigns and catwalks.<\/p>\n

It is the sort of story you could get carried away with, but Northern Ireland\u2019s latest supermodel is just as surprised as you are.<\/p>\n

“It’s honestly just luck, it’s insane when I think about it,” the 19-year-old told BBC News NI. <\/p>\n

“It’s something I’d never really thought about myself, but I’m tall, and all my aunties would be like, ‘awk, you should be a model’.”<\/p>\n<\/div>\n

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\"TinaTina Barney, courtesy of Dior<\/span><\/div>\n<\/div>\n

The Omagh teenager has appeared in advertising campaigns for numerous high-end designers<\/figcaption><\/p>\n<\/figure>\n
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Seemingly, her aunts were right.<\/p>\n

Around the time of her GCSEs and the second pandemic lockdown, Alice was discovered on the social media video platform TikTok by a talent scout from IMG models.<\/p>\n

The video itself was unremarkable, she said, as she was dressed in her uniform and eating lunch, but it prompted a query – ‘what height are you?’<\/p>\n

“All my friends kept replying to the comment like: ‘ah she’s five foot’,” Alice laughed.<\/p>\n

After checking the scout’s credentials, a video call was arranged to discuss what could possibly happen. A few weeks later Alice travelled to London, where she was signed with the agency.<\/p>\n<\/div>\n

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\"GettyGetty Images<\/span><\/div>\n<\/div>\n

Alice’s first catwalk was for JW Anderson last September (left) and she later opened the Dior S\/S 2024 show<\/figcaption><\/p>\n<\/figure>\n
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However, she kept that news private to begin with.<\/p>\n

“I didn’t tell anyone, if it didn’t work out no one could say anything to me,” she said.<\/p>\n

“It\u2019s an industry where there\u2019s a lot of stigma around it, I feel like people would have been like \u2018who does she think she is?\u2019<\/p>\n

“I was so young, I was in school, I was already like a foot taller than everyone else, I didn\u2019t want to make my life any more difficult.<\/p>\n

“I kept it very on the down low until September 2023,” Alice explained, which was when she made her runway debut for Magharafelt-born designer JW Anderson.<\/a><\/p>\n<\/div>\n

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\"IsaacIsaac Calpe<\/span><\/div>\n<\/div>\n

Alice in Mon Ch\u00e9ri by Isaac Calpe, styled by Maria Davila – Elle Mexico, May 2024<\/figcaption><\/p>\n<\/figure>\n
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“I was so nervous, when I was doing the first castings, I was really fresh out of school.<\/p>\n

“I think about it now and I\u2019m like: ‘how in the name of God did I book any shows?’<\/p>\n

“I was so quiet and so shy.”<\/p>\n

After her first runway, Alice was ready for more, booking further catwalk appearances for the likes of Chanel<\/a>, Erdem and Dior.<\/p>\n

“Opening the Dior show I didn\u2019t realise how big of a deal it was at the time, they didn\u2019t tell me until the morning I got there so I couldn’t think about it,” she said.<\/p>\n

“A lot of girls never get to open a show, and that was my second job.”<\/p>\n

She has built a strong relationship with the French fashion house, appearing in their recent advertising campaign and walking in several other shows, including their Cruise 2025 display in Scotland earlier this month.<\/a><\/p>\n<\/div>\n

‘It takes a village’<\/h2>\n<\/p>\n
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\"GettyGetty Images<\/span><\/div>\n<\/div>\n

Her latest runway appearance was in the gardens of Drummond Castle earlier this month<\/figcaption><\/p>\n<\/figure>\n
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Although she’s always had a keen interest in fashion, Alice has found herself surprised by the workings of the industry.<\/p>\n

“I thought everyone was going to be so mean, you see TV shows like America’s Next Top Model and everyone’s super bitchy, but it’s not like that,” she said.<\/p>\n

“There’s so many people for different shoots… there’s lighting, production, the photographer, models, hair and makeup, there’s a lot of people on set every day”.<\/p>\n

One image “could take a week” to produce, she explained.<\/p>\n

“There\u2019s so much work that goes into everything, especially the shows, there\u2019s so many people backstage it’s so busy, but it takes a village I suppose.”<\/p>\n<\/div>\n

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\"IsaacIsaac Calpe<\/span><\/div>\n<\/div>\n

Alice in Mon Ch\u00e9ri by Isaac Calpe, styled by Maria Davila – Elle Mexico, May 2024<\/figcaption><\/p>\n<\/figure>\n
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So what’s next for Omagh’s latest export? <\/p>\n

Had her original plan come to pass, Alice would be finishing her first year of studying finance and economics at Queen’s University Belfast.<\/p>\n

“I don\u2019t think it was necessarily right for me, so this is a blessing in disguise,” she said. <\/p>\n

“You never know what’s going to happen, this industry changes so fast… I’m taking it as one year at a time, so just focusing on what I’m doing now.”<\/p>\n<\/div>\n

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\"GettyGetty Images<\/span><\/div>\n<\/div>\n

Images of Alice can be seen adorning shop fronts worldwide, including this boutique in Bangkok<\/figcaption><\/p>\n<\/figure>\n
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Although she is enjoying the glamour and globetrotting, Alice stills sees herself settling in Northern Ireland, where she said family and friends are “really proud” of what she has achieved.<\/p>\n

“My parents own an opticians in the town, everyone that comes in now is just asking about me. Dad just talks away about me,” she said.<\/p>\n

“My two grannies have all the magazines I\u2019m in and they insist I bring them home. Anytime I come back my case is so heavy.”<\/p>\n

And while the polished editorial spreads may dazzle some family members, others have their own measure of success.<\/p>\n

“My granny was showing her sisters my Dior adverts, but they were more impressed with the Irish Times article I was in!”<\/p>\n<\/div>\n<\/div>\n


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30 minutes ago By\u00a0Matt Fox,\u00a0BBC News NI Chlo\u00e9 Le Drezen IMG model Alice McGrath was scouted on social media in 2021 It has all the makings of a feel-good film. County Tyrone teenager Alice McGrath shares a video of herself online, in full Loreto Grammar School uniform, and is thrust into the world of couture, […]<\/p>\n","protected":false},"author":1,"featured_media":37023,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[48],"tags":[14028,1375,1573,1177],"_links":{"self":[{"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/posts\/37022"}],"collection":[{"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/comments?post=37022"}],"version-history":[{"count":1,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/posts\/37022\/revisions"}],"predecessor-version":[{"id":37024,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/posts\/37022\/revisions\/37024"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/media\/37023"}],"wp:attachment":[{"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/media?parent=37022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/categories?post=37022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/tags?post=37022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}