{"id":3738,"date":"2022-09-04T08:37:19","date_gmt":"2022-09-04T08:37:19","guid":{"rendered":"https:\/\/kede.com.br\/news\/he-said-it-was-the-stupidest-idea-he-had-ever-seen\/"},"modified":"2022-09-04T08:37:20","modified_gmt":"2022-09-04T08:37:20","slug":"he-said-it-was-the-stupidest-idea-he-had-ever-seen","status":"publish","type":"post","link":"https:\/\/kede.com.br\/news\/he-said-it-was-the-stupidest-idea-he-had-ever-seen\/","title":{"rendered":"‘He said it was the stupidest idea he had ever seen’"},"content":{"rendered":"


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She adds: “People have always said ‘how can you have a business with just one product, a cup?’. But I think it’s like the gateway drug, it opens the conversation around sustainability and waste, and frees people up to take it further in their own lives, however they choose.”<\/p>\n<\/div>\n


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She adds: “People have always said ‘how can you have a business with just one product, a cup?’. But I think it’s like the gateway drug, it opens the conversation around sustainability and waste, and frees people up to take it further in their own lives, however they choose.” Source link<\/p>\n","protected":false},"author":1,"featured_media":3739,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[57],"tags":[463,462],"_links":{"self":[{"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/posts\/3738"}],"collection":[{"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/comments?post=3738"}],"version-history":[{"count":1,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/posts\/3738\/revisions"}],"predecessor-version":[{"id":3740,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/posts\/3738\/revisions\/3740"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/media\/3739"}],"wp:attachment":[{"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/media?parent=3738"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/categories?post=3738"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kede.com.br\/news\/wp-json\/wp\/v2\/tags?post=3738"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}