Khan admits moving into promotion has been a learning curve.

He expected tough negotiations but soon realised the scale of the challenge with fighters demanding inflated purses, games of bluff and brinkmanship.

“It’s like a game of chess,” he says. Yet his own career gives him perspective and hope.

Khan headlined shows from Las Vegas to Madison Square Garden, fought under every major promoter and became one of a handful of British boxers to truly cross into the mainstream.

He hopes that experience – knowing both the glamour and the grind – will help him build shows fighters can trust.

“I’m not expecting to make anything in the next couple of years as a promoter. I’m happy to roll the dice because I want to learn the trade as I go,” he says.

For now, his plan is to grow the sport in Africa and the Middle East, before breaking back into the UK market when the timing is right.

He also dreams of staging fights in Saudi Arabia as part of the lucrative Riyadh Season.

But to do that, he knows he needs support.

Khan is calling on broadcasters, co-promoters and former allies to show him the same loyalty he once gave them.

“I made them millions, let’s see if they do the same for me now,” he adds.